Search engine placement will make or break your online business. That's why iDrive Website Promotion helps you earn top 10 placement in the major search engines. Learn more about how iDrive can also assist you with Pay-Per-Click campaigns in addition to organic optimizations. iDriveWebPromotion iDriveWebPromotion offers ethical search engine marketing solutions to e-commerce and web-based companies, helping site owners promote their businesses in the major search engines.  Search Engine Optimization Top 10 positioning in search engines is the most effective form of online marketing. Our proven procedure will guarantee top 10 results.  Link Building Let us help increase your link popularity to drive the search engines to your site and increase your overall rankings.  Optimized Press Release Service Increase your search engine visibility and storefront's press attention with our optimized press release service. Search Engine Optimization & Website Promotion Services There are two types of search engines: Search Engine Directories and Search Engine Spiders. Each search engine (regardless of whether it is a spider or a directory) uses unique criteria for "ranking" websites. 1. Search Engine Directories Search Engine Directories rely on humans to gauge web page relevancy and search engine placement. Human editors review each website and rank them according to a set of guidelines such as website content, website functionality, and design professionalism. Yahoo! and the Open Directory Project, DMOZ are the most popular Directory Driven Search Engines. 2. Spiders / Crawlers / Robots Spider driven search engines use "robots" to spider websites across the Internet. Robots "crawl" each website and "score" pages based on relevancy. Some engines score the index page while others score individual web pages. A website's score or placement within a spider driven search engine is derived from hundreds of variables such as, link popularity, click popularity, keyword density, website themes and more. Google.com is the most popular spider driven search engine. Earning Top 10 Search Engine Placement is complex and highly competitive for three reasons: 1. The variety and complexity of search engine's "ranking" algorithms 2. Search Engines constantly modify "page ranking criterions" 3. Increasing competition on the web Why Search Engine Optimization? Studies have proven that top placement in search engines, among other forms of online marketing, provide a more favorable return on investment compared to traditional forms of advertising such as, snail mail, radio commercials and television. Search engine optimization is the ONLY fool proof method to earning guaranteed Top 10 search engine placement. How does SEO earn guaranteed top 10 placements? Every Search Engine ranks Website Relevancy using a unique formula. Another term for a search engine's ranking formula is a search engine algorithms. The goal in search engine optimization is to build a website that meets each search engines "ranking criterion. The closer a website matches each search engine's "ranking criterion, the higher the website scores. Higher scores equal better placement in search engines. The best scores are rewarded with Top 10 search engine placement. Determining Factors for Search Engine Optimization Each search engine places emphasis on variable factors such as the design and layout, keyword density and the number of relevant sites linking to it. Search engines constantly update and refine their ranking criterions in order to index the most relevant sites. Other variables that have an emphasis on search engine placement include the following: Keywords: Choosing the right keywords is mission critical. Link Popularity: The more links pointing your site from "relevant" sites the better. Click Popularity: The more traffic your site receives, the higher you score. Website Themes: Create text heavy pages broken down into "themes". What kind of site benefits from SEO Consultation? Do-it-yourself owners who want to promote their site themselves benefit from a thorough analysis by an SEO professional. Find out how search engine friendly your site is, and receive marketing strategy insights to point you in the right direction. We can give you guidelines and tools to help you get started. Competitive Analysis: Competition analysis is about focusing on the areas you need the most improvement. Find the engines you lack solid placement and learn the tricks to earn top 10-search engine placement. Web Promotion and Search Engine Optimization Pricing Plans: Learn about our professional search engine submission and web promotion services today! Build your own website, quickly and easily and begin selling online in as little as a few days. Learn more about how easy it is to use our shopping cart software to build your online store.